ales managers are responsible for a host of intertwining sales and interpersonal roles. The balance of obligations varies in different organizations, changing markets, and evolving sales teams. PerceptionPredict strives to innovate strategies that help any sales manager excel at all of their many tasks, exceed their goals, and champion sales teams towards success.
Market discipline starts at the top: the leadership team must define the mission (why do customers buy from us versus the competition), vision (what needs to be done to deliver the value proposition), and strategic intent of the organization. Only then can processes, infrastructure, and assets be aligned.
The year 2020 forever changed the way people think about work as the world learned how productivity
can be maintained and even enhanced when the workforce is remote. Remote work allows employers and
employees alike greater flexibility, from opening up the talent pool, to gaining more time in the week with the
absence of a commute. The popularity of remote work is here to stay, leading to an increase of managers
overseeing hybrid teams; a mix of people in an office and working remotely. As some employees return to
the office, the idea of managing a hybrid team can feel like a daunting task. The good news is that it doesn’t
have to be.
Sales hiring continues to evolve thanks to new emerging technologies such as predictive analytics that can predict and quantify actual sales performance pre-hire. Historically, individual sales leaders had to rely on gut feel and intuition in order to understand what traits and attributes contributed to selling success on their teams. With modern tools now combining both new and well-proven technologies, sales leaders and recruiters can move away from generalized lists of what makes a successful salesperson to a hyper-localized, job and company-specific list of the attributes driving sales success. When combined with data insights, a company can now predict pre-hire exactly how someone will perform.
