Auto Nation

    • Categories: Case Studies


The industry was facing several challenges that were impeding its growth. At Kramer’s dealership, the negative perception of the job of “car salesperson,” lack of formal sales training, and demanding schedules- dealerships are expected to be open seven days per week with service available as early as 7 a.m. – were creating high turnover, recruitment difficulties and performance issues in the sales and service departments.


Download Case Study